BTS’ Jin will hold a pop-up event for his new album Happy. Courtesy of BigHit Music
BTS member Jin is set to launch an immersive pop-up experience celebrating his debut solo album “Happy,” slated for release on November 15.
BigHit Music, Jin’s management company, took to their global fan platform Weverse on Friday to announce the upcoming event. Titled “Jin ‘Happy’ POP-UP: Running Wild to Happiness,” the exhibition will run from November 19 to December 1. The event’s name cleverly incorporates the album’s title track, “Running Wild.”
Fans can look forward to a multi-sensory experience at The Hyundai in Seoul’s Yeongdeungpo District. The pop-up will feature an array of photo opportunities and interactive installations, all designed to embody the essence of Jin’s new album.
“Our goal was to craft an environment where visitors can tangibly experience ‘happiness’ at the ‘Jin ‘Happy’ POP-UP: Running Wild to Happiness’ event,” a BigHit Music representative stated. “We’re committed to ensuring that every moment, from entry to exit, is infused with joy.”
“Throughout the space, Jin’s infectious positivity and upbeat energy will be palpable, guiding visitors along their journey to ‘happiness.'”
To manage crowds, the event will operate on a reservation system. Fans can secure their spots starting at 11 a.m. on November 12. The company promises to release more details about the booking process in the coming days.
Jin’s highly anticipated solo debut, “Happy,” is scheduled to drop at 2 p.m. on November 15. The album is said to be a heartfelt exploration of Jin’s perspectives on happiness and his deep connection with ARMY, BTS’s devoted fanbase.
The lead single, “Running Wild,” is described as a pop-rock anthem with British rock influences. It’s expected to deliver an uplifting message about chasing dreams with unbridled enthusiasm.
Following the album’s release, Jin will treat fans to a special showcase titled “‘Happy’ Special Stage.” The event is set for November 16 and 17 at Seoul’s Jangchung Arena, with global livestreams available for international fans. During these intimate performances, Jin is likely to share exclusive behind-the-scenes anecdotes about the album’s creation process.
“We’re confident that Jin’s genuine warmth and his mission to spread ‘happiness’ will resonate deeply with fans,” the BigHit Music spokesperson added.
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